We have decided to take a look at this week’s newly unveiled kits from English clubs for the 2020/21 season, and the majority of them have gone down well.
The current campaign is over and done with for many, so now their attention can only turn to the next one, and with clubs desperately needing the cash to boost their finances, now is the perfect time to release them to supporters.
We start with Brighton & Hove Albion who reveal their new home kit for the 2020/21 season, which also made an appearance against Burnley.
In a bold move away from our traditional stripes, fans will immediately notice a pinstripe fabric which is a nod to a classic shirt of yesteryear and an exclusive new design from Nike, our technical partner.
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The pinstripes are subtly broken to carry the logo of our club partner American Express and the shirt — which will be worn with white shorts and blue socks — sports a smart white collar and has yellow trim on the side seam.
Albion ambassador and club legend Bobby Zamora, who narrated the stylish Fine Margins launch video and made a cameo appearance, said, “I love the new strip. I was surprised when I first saw it on the video shoot, but it looks absolutely stunning.
“I think the fans will love it and I’m really looking forward to watching the team playing in it and seeing the fans wear it. I just wish I was still pulling it on myself!”
Next up, it’s the new bespoke Northampton Town hummel 2020/21 away kit, which will soon be available to pre-order.
It is predominately white with claret coloured pinstripes which fade out as they get towards the bottom of the jersey.
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Claret coloured Hummel chevrons are positioned on the top of the sleeves whilst the Danish brands logo on the right breast is also the same colour. The club crest is in it’s usual place on the right.
Both the trim on the cuffs and the University of Northampton shirt sponsor are also claret.
Fleetwood Town’s brand-new away kit, produced by kit partner hummel, is available to buy.
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The bespoke design made for the League One side is the same as the new home strip. It features accents throughout, a colour coded club crest, and the trademark hummel chevrons running down either sleeve.
This can be bought now online at www.store.fleetwoodtownfc.com priced at £40, for adults and £30 for juniors.
Wolves also unveiled their new kit this week, and it’s exactly what was recently leaked.
The new home kit, manufactured by adidas, is available to pre-order at shop.wolves.co.uk and reverts back to the gold shirt, black shorts and gold socks combination.
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The shirts, maintain their shirt sponsor ManBetX and are priced at £55 for adults, feature a tonal front graphic and are made from moisture-absorbing AEROREADY fabric. They also display a ribbed V-neck, black sleeves and a plain gold back.
The black shorts show the Wolves crest on the right leg, a gold adidas logo on the left and gold adidas stripes running down the side of both legs.
As for the socks, they have strategically placed mesh ventilation to keep fans cool on the pitch and are designed to offer a locked-in fit and greater comfort.
Another Premier League club saw their new kit leaked before quickly being unveiled soon after.
Liverpool showed off their first home kit to be designed by Nike as part of the new partnership. It sees a traditional vibrant red jersey, accented with teal and white around the V-neck collar and sleeves.
Red, white and teal (turquiose-like) is a traditional colourway used throughout the club’s history, relating to the traditional crest, while also appearing as a prominent feature on the iconic LFC jersey since the club was founded in 1892.
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Teal also represents the city of Liverpool, reminiscent of the shade of the Liver Bird that sits at the top of the Liver Building.
The new kit is available to pre-order in store and online now and will go on general sale for purchase in store and online from Thursday the 6th of August. It is also available now for Early Access from nike.com and all other Nike retailers from the same date.
Reading revealed their new home kit, of course, blue and white hoops is a given. Their 2020-21 design also incorporates some new and innovative patterns including a retro-style polo shirt collar and sleeve trim and an optical graphic design across the blue shoulder panels.
The Royals also launched a new red away kit, something they last did in the 2011/12 season, which saw them promoted to the Premier League.
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It shows a V-neck and blue detailing across the shirt, the red colour is split into two tones on the front and back of the shirt. The club’s crown branding is embossed on the back of the collar, while the away shorts are also red.
The official replica goalkeeper strip is neon yellow, and all can be bought now.
Neil Warnock confirmed that he was staying on as Middlesbrough manager by holding up this highly-anticipated latest offering from kit partner Hummel.
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The Danish brand’s design is a call back to the kit worn by Boro in the 1995/96 season, the first at the Riverside Stadium, also working in the iconic white band which is synonymous with the club.
Celebrating 25 years since the move to the Riverside, the reverse features the coordinates of our home embossed into the fabric, while the logo of Principle Partner 32Red adorns the front (adult sizes only).
Plus, the shirts are made using ZeroH2O, Hummel’s sustainable dry-dye technology.
Middlesbrough have also unveiled a new away kit which is sure to sell well with fans.
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Hummel reworks the classic black and blue worn by Boro in their first season at the Riverside 25 years ago, also echos the 2001/02 striped design recently voted by supporters as the club’s best ever away kit.
Back to the Premier League now and we check out Tottenham‘s new home and away kits for the 2020/21 season.
The traditional white Home shirt is enhanced by a knit pattern woven into the fabric, created by reimagined graphics from old shirts. Blocks of blue cover the shoulders and frame the pattern, while a yellow pinstripe lights up a dark V-neck collar.
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The same blue and yellow can be found on tape running down the sides of the torso. A yellow loop label, inspired by streetwear apparel and featuring the club crest, can be found at the left hip. Blue shorts and white socks complete the look.
The dark green Away kit, meanwhile, is enlivened by flashes of neon pink and yellow.
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Lava glow pinstripes outline a black collar and side stripes, while a Barely Volt Nike swoosh, Club crest and sponsor logo shine against the green background of the jersey.
Next up, it’s newly relegated League Two side Southend United who were delighted to reveal the new hummel 2020/21 home kit.
Hummel have made a splash with their first Blues home shirt which features a wave pattern denoting our seaside town, the famous Hummel chevrons on the sleeves along with the 1906 and Saxon seaxes logo on the back of the collar.
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Early reaction from fans is that it is much better than last season’s strip.
League One side Portsmouth also unveiled a new home kit for the upcoming campaign.
The latest strip, which has been designed by Nike, features the traditional colours of blue shirts, white shorts and red socks.
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Blues winger Ryan Williams said: “I like the collar, which is awesome, while the pattern on the front is nice and makes it look a bit old school.”
The shirt features an embossed graphic design through the front panel and is manufactured using Nike’s latest sweat-wicking Dri-FIT fabric, designed to keep supporters cool and comfortable.
Aston Villa reveal a new 2020/21 home kit, which is a smart Kappa design showcasing traditional blue sleeves with a modern twist up to the neckline, while a blue seam continues down under the arms of the jersey.
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It is accompanied by ‘Part of the Pride’ in the neckline and subtle black pinstripes running through the main body of the design.
Villa say that the iconic claret and blue colours ‘shaped the club’s past’ and they remain important to the present day as the 2020/21 jersey reflects the supporters’ feedback on their favoured shade of claret.
West Brom, who already unveiled a home kit last month, released their new away kit.
The green and yellow is back and takes inspiration from the 1992/93 Play-off Final barcode stripes shirts which saw Albion beat Port Vale 3-0 at Wembley.
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The new shirts are priced from £55 in adult sizes but 2019/20 and 2020/21 season ticket holders can save 10%* on any new replica kit purchases.
Now you have seen this week’s newly unveiled kits from English clubs for 2020/21, which would you say is the best and worst looking? Let us know on our social media pages!
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