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Northern Premier League club unveil big rebrand

A Northern Premier League club unveil a big rebrand as they turn their focus towards the new 2020/21 season, which could start in September.

Runcorn Linnets finish the null and void campaign in 10th place, taking 38 points from 27 games. They were 13 points behind the playoffs and 22 ahead of bottom place Pickering Town.

No teams will go up, no teams will go down and the playoffs will not be going ahead, a blow to many. However financial risks means the FA thought it was the best decision to call it a day for leagues at non league steps 3-7.

Back to the rebrand now and most of their fanbase have taken a liking to the new crest.

The Division One North West club said recently: “New season, new manager, new pitch… new brand.

“Today we unveil our new club crest – part of a Runcorn Linnets re-brand, which will be rolled out over the campaign ahead.

“The crest we’ve had since the formation of the club in 2006 was adapted from the town’s official coat of arms, which had been part of our predecessor club’s identity.

“We felt it was time for a modern makeover and to bring the crest up to date with a fresh new look – so we set our graphics guru, Trust board member, James Eastup to work – here is the result.

James said: “Our overall aim was to improve the brand identity of Runcorn Linnets FC.

“Although our old crest had history – and links with the town of Runcorn and the former club – it wasn’t immediately obvious to non-supporters to whom it belonged.

“Now, with a modernised version, which still incorporates parts of the town coat of arms, and the addition of the Runcorn Linnets name, we feel it better reflects our amazing club, as we continue to push forward for even more success.”

The club continued: “Well, we think it looks great – hope you all do too – and not only heralds a new era but takes us into the future in style!”

Their new manager has been named as Calum McIntyre, and he has a new assistant in former Chester, Norwich, Aberdeen, Stockport and Bury player Colin Woodthorpe.

Runcorn Linnets formed on the 28th of April 2006 as a replacement for the town’s previous club, Runcorn FC Halton, which had resigned from the NPL due to financial difficulties. The original Runcorn club’s biggest success saw them win the 1981–82 Alliance Premier League title, although they failed to reach the Football League as the league’s members had voted against them joining.

The club are run by the Supporters Trust, which had been set up as “The Linnets Independent Supporters Trust”, and the new club joined two levels further down the football pyramid, in the North West Counties Football League Division Two, having been accepted into the league on the 17th of June 2006. They has a groundshare with Witton Albion for the start of the 2006–07 season, until a suitable ground could be found in Runcorn, which was achieved in 2010, when the club moved into a newly built 1,600 capacity ground on Murdishaw Avenue and named it the Millbank Linnets Stadium as part of a three-year sponsorship deal.

League history
2006–07 – NW Counties Division Two – 2nd (Promoted)
2007–08 – NW Counties Division One – 12th
2008–09 – NW Counties Premier Division – 11th
2009–10 – NW Counties Premier Division – 11th
2010–11 – NW Counties Premier Division – 12th
2011–12 – NW Counties Premier Division – 5th
2012–13 – NW Counties Premier Division – 6th
2013–14 – NW Counties Premier Division – 2nd
2014–15 – NW Counties Premier Division – 2nd
2015–16 – NW Counties Premier Division – 2nd
2016–17 – NW Counties Premier Division – 4th
2017-18 – NW Counties Premier Division – 1st (Promoted)
2018-19 – Northern PL Div. One North – 6th

Average attendances:
2019-20: 346
2018-19: 393
2017-18: 374
2016-17: 332
2015–16: 324
2014–15: 363
2013–14: 323
2012–13: 244
2011–12: 276
2010–11: 284
2009–10: 138
2008–09: 136
2007–08: 170
2006–07: 200

Fans reacted after Northern Premier League club Runcorn Linnets unveil a big rebrand…

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