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West Ham fan’s Twitter thread ranting about the club’s decline goes viral

A fed up and frustrated West Ham fan’s Twitter thread ranting about the club’s decline goes viral across social media.

@_WestHamReport posted about the Hammers’ struggles, how the London Stadium feels like a rented, soulless venue with no home advantage, while a substandard, heavily mortgaged training ground adding to debt.

They also touch on poor recruitment over the past decade, overspending on mediocre players, poor sales, inconsistent transfer policies, hit out at the board, said they were reliant on outdated agent-led deals, and called for reform.

The @_WestHamReport tweeted: A rented stadium with 90 years left. Over time the value of this to the club decreases and doesn’t feel like home at all. Every game is an away fixture.

A below standard training ground which is remortgaged to the max increasing club borrowing.

Poor recruitment has seen us spend shy of a billion pounds over the last decade with very little to show for it.

No sustainability and on-field performances have gone into freefall since our European adventure. We didn’t capitalise on that achievement one bit.

We over spend on average players and sell terribly. Putting us in scenarios like the summer with a “sell to buy” policy.

But is this legitimate given the panic button being pressed this January and we appear to be able to spend freely? Or is this more very short sighted spending that will bite us big time in a years time?

It is clear to see the West Ham United board as a collective are out of their depth and are not held to account by anyone.

There are too many cooks in the kitchen and between Sullivan and Brady who dedicate their time to running this football club it has been so poor.

Why are the other shareholders not asking the critical questions?

Given the constant fan unrest, why are they not making these thoughts public to at least show there is some autonomy at the club?

It has been inherently clear for a while now that Sullivan and Brady are completely out of their depth at running a modern football club.

This is 2026 not the mid-nineties.

The days of agent-led recruitment don’t work at this level, it’s proven by themselves (yet here we are again under Mendes).

West Ham has fallen so far behind everyone else this is why we are, where we are.

It’s time they think critically about their involvement with this club.

We need our Sporting Director in Mark Noble to be trusted to run the club as a sporting director.

The set up of the recruitment and scouting network is dictated by him.

The manager recruitment is dictated by him.

He’s done a fantastic job of overseeing the academy and it’s in the best position it has been in for years and we are slowly, starting to see a reduction in our best prospects jumping ship and I know for a fact he’s had a hard time of securing long-term deals for some of the players we’ve seen sign as they need to be convinced of a clear pathway to the first team.

I see a lot of criticism of him on here but under the current terms he’s being forced into half a job because Brady and Sullivan cannot let go of the control they have at the club. Tim Steidten, not giving him any credit also faced the same issues.

Sullivan won’t sell his 35% of the club and it’s likely others won’t either but how the club is run needs reform and it’s about time they take a long hard look in the mirror We are in freefall.

Everything they do and the club does, doesn’t work.

If Sullivan wasn’t a self appointed chairman he’d be out the door by now and likewise Brady.

They can take a leaf out of most decent football clubs.

We’ll be in a much better place for it. End of rant.

This is how social media users reacted on West Ham fan’s Twitter thread ranting about the club’s decline goes viral…

@mikesmith145: I like West Ham proper community club and I can see a direct connection between what you’re going through and our previous 8 years before this one. You need someone with ambition, money and a heart to resolve this but they’re in short supply.

@danwoff98: A reminder of what this man has done. Ripped the heart and soul out of the club, no clear plan, scattergun recruitment, moved to a soulless stadium with no coalition to West Ham. Won’t pay compensation for a manager and now we’re paying the heavy price. Heartbreaking. #NoMoreBS

@alex_crook: That’s #WHUFC done. Nuno has been an absolute disaster of an appointment but ultimately this is a result of years of mismanagement and a board who have sold the club’s soul. And they are still chucking money away in this transfer window.

@henrywinter : Empty seats at the London Stadium further reflecting West Ham fans’ frustration with the board. Really bad look for the club and owners. They have to wake up and address fans’ concerns. Nuno is a fighter. He’s never hidden. But this looks a fight too far. Seven points is more than a gap. It must feel like a gulf. Nuno is a manager who cares and is clearly hurting but he looks bereft of ideas and hope. And who motivates the motivator? Even if Nuno goes, so many problems remain. Poor recruitment. Agents’ influence. Too few top-level players. Too few players with strength of character. Started well but belief is brittle. Forest’s players fought harder for longer. Some good things – academy brings hope for the future, Foundation brings hope in the community. But the club is a mess. It’s a badly run club and good people are leaving. Gaps in staff, gaps in the stands. The club should be West Ham United, not Divided. The distance between fans and the board is even bigger than the distance between fans and the pitch. They are stuck with the stadium, an athletics stadium. Fans were sold a dream which has turned into a nightmare. It’s soulless – the antithesis of Upton Park. At the very least the board could invest more in making the London Stadium more of a football ground. Also more investment in training ground required. Protests will continue. Board members can either sell – which most fans seem to want – or acknowledge their many mistakes and actually listen to fans and act on their legitimate concerns, ticket prices, stadium flaws etc, and try and rebuild together. As with survival in the Premier League, it looks too late for that. It’s sad. A good family club torn apart – and much of the damage self-inflicted by an insular board. Many issues at West Ham United – board, recruitment etc – but soulless stadium also dragging them down. More retractable seating and improved acoustics needed. Really, a buyout and rebuild needed. New owners needed or new ideas, stadium needs to be bought outright, reconfigured and made into a football stadium not an athletics arena. Forget the Olympic legacy and romance. Think of West Ham fans and players…

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