The new Liverpool 2020/21 Nike home kit has been leaked in a blunder made by a retailer before the new scheduled date of August the 1st.
The Premier League champions change over to Nike for the upcoming campaign after a court case that saw former kit supplier New Balance miss out on the chance to extend their own deal with the Reds.
Supporters have loved New Balance kits in the past, however they remain excited over the Nike agreement which could be worth in the region of £30m a season.
The partnership was originally set to take effect from the 1st of June, but an extension to the deal with their former manufacturers was agreed during the time the Premier League season was halted.
Fans got to see what their side’s new kit looked like earlier than bargained for when retailer lovellsoccer accidentally listed the new kit prior the new scheduled date of the 1st of August. The listing was then swiftly being taken down again.
Reliable website FootyHeadlines described the kit: “Continuing the recent theme of relatively dark home shirts, the Nike Liverpool 2020-21 home shirt has the same color as the Portugal 2018 World Cup shirt.
“Nike combine the red base color with white and teal for the Nike Liverpool 20-21 home jersey. The kit is based on the Nike 2020 template, introduced for the 2020 national team kits.
“On the back under the collar is the ’96’ graphic to remember the Hillsborough disaster.
“Nike will combine the Liverpool 2020-2021 home jersey with red shorts and socks.”
It’s not the first time this has happened, as a different website accidentally put up a previous Liverpool kit before the unveiling, then delete it. The kit was the exact same as the the one launched.
FootyHeadlines are also a very reliable site that gets majority of the leaks corrected, despite many fans refusing to believe it once seeing their side’s newest strip until the official launch day whether it was weeks or months later.
The lovellsoccer company describe themselves as ‘one of the leading online retailers of top end football boots’ and have listed products from brand such as Nike, adidas, New Balance, Puma, Under Armour and more.
Liverpool managing director and chief commercial officer Billy Hogan was delighted when the deal was announced back in January, predicting an incredible partnership.
He said: “Our iconic kit is a key part of our history and identity.
“We welcome Nike into the LFC family as our new official kit supplier and expect them to be an incredible partner for the club, both at home and globally as we continue to expand our fanbase.
“As a brand, Nike reflects our ambitions for growth, and we look forward to working with them to bring fans new and exciting products.”
Bert Hoyt, Vice President and General Manager of Nike, added: “Liverpool Football Club has such a proud heritage and strong identity.
“The partnership with Liverpool FC underscores our leadership in global football and with the club’s passionate worldwide fanbase and strong legacy of success, they have a very bright future ahead.
“We look forward to partnering with them to serve players and supporters with Nike innovation and design.”
Hogan added of the previous deal: “We’d like to thank New Balance for their support over the last few years and wish them well for the future.”
Liverpool look set to officially reveal their new kit before the end of the week, with preparations for the new season set to get underway when the players return from their breaks.
Jurgen Klopp said: “The boys can go on holiday and we know where they will go. These countries are all completely fine with a little extra. But this situation can change constantly.”
Fans have reacted after the new Liverpool 2020/21 home kit was leaked in a blunder by the retailer…
Was looking forward to nike but its awful worst shirt for years this one aint even gonna grow on me
— The Press (@Bangerfingers) July 27, 2020
NB made really nice kits. Especially that Purple one a few years back. I get the brand exposure with Nike, but the new kit is awful
— Sir Yeet (@siryeetmaximum) July 29, 2020
The collar on the home kit is just awful.
— Bambang (@respatitapser) July 27, 2020
Nothing special
— Ian McCarthy (@futtynut) July 28, 2020
I agree th majority of kits by NB & Warrior apart from a few vile away kits had classy look . I’ve never like any kits created by Nike even for other clubs never bought Nike don’t c tht changing wth ths effort. Always prefer Adidas even the early 90s stuff .
— JedOakley (@Oakley6times) July 29, 2020
Every Liverpool home kit should be red with white trim & have a golden badge sown on the shirt. Never should there be green on the home kit or white cheap badge. FSG’s strategy of taking a smaller lump sum for a % of sales may backfire if kits don’t improve in future.
— ???Proud Grandad ??? (@NAPS1968) July 29, 2020
@Nike needs to come back when they can beat this. pic.twitter.com/qdEGhfhNuT
— James Dagnall (@DagnallJames) July 29, 2020
So disappointed with this kit and £70 for a top, no thanks. Hopefully the 3rd kit and training gear is good, as the away top is also horrendous.
— Anton O’Hara (@hara_anton) July 29, 2020
Under Warrior and NB it felt like we were getting a unique and considered kit based on our heritage. This looks like a standard paint by numbers kit with no flair or special features. For £70 I’ll be getting a cheaper training top.
— matthew bennett (@happyberks) July 29, 2020
#Nike should be much more creative. #WeAreLiverpool and we are the reigning European, World and England champions….I have nothing against this model but it would need a little more creativity. pic.twitter.com/wzqY3akJrk
— dιawara walι ynwa (@WDiawara) July 29, 2020
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